SEO – Search Engine Optimisation
Optimisation for research, business and target audience
What is the importance of SEO?
The goal of SEO is to generate more traffic to the website, by increasing the number of qualified visitors and enhancing customer acquisition and increasing sales. Companies that position themselves in the first organic (unpaid) results of Google are considered as market leaders, with confidence and quality perception being superior to the competition.
SEO is the main driver of traffic to a website, with a difference of 300% on social networks.
70% of the clicks on search results are done on organic results.
75% of users do not go further than the first page of results.
Internal leads cost 60% less than external leads.
Analysis of keywords in various language markets
Adequacy of content to keywords in different languages
Creation of meta descriptions with appealing copies
Did you know that SEO has a greater impact on the generation of leads?
1/3 of Google searches are done on mobile devices.
Google favours websites than can be displayed on mobile devices, based on factors such as: